House Photos at Dusk

When I list a house for sale, I enjoy getting a variety of photos.
One of my favorites is getting a series of shots at dusk, with all the lights on and the house looking warm and welcoming.  It requires a special trip back to the house, but the results make that quite worthwhile.  I usually use one of the dusk photos as a feature photo on the Triangle MLS, and Realtor.com

Here are a few listing photographs I shot in Cary and Apex:

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Photographers call dusk “Magic Hour.”  I think a nice dusk photo of a pleasant home helps curb appeal, exposes the home for sale in a nice fashion, and makes the listing stand out to Home buyers.  And, home sellers always like to see their property shown in the best possible light.

“Coming Soon” culture? Is this current fad of REALTOR® MLS Members Eroding the Credibility, Equity Value, and Integrity of Our Multiple Listing Service?

You see it more and more.  Real Estate Signs blaring “COMING SOON!!!”  “COMING SOON” riders hung on signs for weeks.  And the big day never arrives.  The home never “Comes.”  It just “Goes,” as in Under Contract.   A listing goes to Contingent status, under contract, in Zero (0) Days On Market.

“Wink, wink.  MLS rules say I cannot show it to you while it says ‘Coming Soon.’  But, for you….”  When you drive past a Coming Soon sign in a hot Cary neighborhood and see folks going up the sidewalk to the house from a car with a REALTOR® sticker on the tailgate, you just know that “Coming Soon” means “Came Ahead of Schedule.”

REALTOR® members of the Triangle MLS agree to post all listings to the MLS, unless the seller wants it “Withheld.”

This convention of membership does a few things:

  • It assures sharing and cooperation between brokers, as they have agreed.
  • It helps assure that the sellers’ properties are exposed to the market, to garner the seller more chances of receiving the highest possible offer with the best possible terms.  This is a fiduciary responsibility of the listing agent.
  • It supports OUR MLS as the “Go To Resource” for legitimate real estate listings, data, and history.

And we are seeing those points undermined by a marketing fad.  The issue has become pervasive enough that the NC Real Estate Commission had to weigh in on “Coming Soon!” in the latest Real Estate Bulletin.  Sometimes folks ought to read the Articles before gleefully leafing back to the Punishment Porn to “Tut Tut” about whoever got their wrists slapped for DWI.

Why do agents post “Coming Soon?”

  • To build market interest for a quick sale?  Heck, we are in a hot market.  If the house is right and priced right, just going “Active” on the MLS is enough to generate enough traffic to get it sold in a week.  It is happening all over the place in Cary, Apex, Raleigh, Morrisville, Holly Springs, etc.
  • To get phone calls and milk buyer clients from the listing?   We might be getting a little closer there.  “Sorry.  That one isn’t ready.  Are you working with a buyers’ agent?”

How does that serve the owner of the listing, to divert a buyer by prematurely putting up a sign?
Well, that hotbed of buyer leads may go under contract in a few days.  When it is Contingent or Pending, the sign calls may decline or cease altogether  and it serves the agent well to keep a sign up for as long as possible to get sign calls and buyer leads…

Whoops!  Just wait a second on that second point.
Since when is the purpose of a listing agreement with a fiduciary role supposed to serve the listing agent?   I think “Never.”  Tell me I am wrong.

Realty Arts, LLC: A New Name. Same Real Estate Service Philosophies

“Do you sell homes in Raleigh?” used to be a common question. Or homes in Apex? Or Morrisville? Or Holly Springs?
Concentrating marketing near my home in Cary, and my website: CaryRealEstateSales.com worked together to make the questions quite reasonable.

And, Yes. I sell homes in Raleigh, Cary, Apex, Morrisville, Holly Springs. Yes, I sell homes in Durham. Chapel Hill, too. Garner. Yes, I sell homes in Chatham County. Etc. I sell homes all around the Triangle.

I opened as an independent real estate broker in December, 2012, leaving KELLER WILLIAMS® Realty in Cary behind after 7 great years. And in February, we formed the LLC, Realty Arts, LLC. I wanted something catchy and not anchored in one town or geographic local area by its name.
New domain name: www.RealtyArts.com and more good real estate stuff to follow.

My focus group (friends and family) was somewhat split on “Realty Arts.” Some liked it a lot. And some, a LOT less. “What do Real Estate and Art have to do with each other?” and “It sounds like you are selling paint,” were two comments.
Well, think of other great strong real estate companies. What about “Century 21” or “ERA” or “Zillow” or “Trulia” screams “real estate?” The words alone don’t do it. It’s their marketing that puts their message and meaning into your mind.
“Oh, yes. If you market your brand, it will have meaning to the public.” Sure. McDonalds, Coca-Cola, Honda, you name it. And, “Realty Arts” already has “realty” in it. Off to a good start!

Regarding “Arts.” Besides focusing on an artist’s palette of oils, or acrylics, or clay, landscapes or portraits or statuary, I am focused on the skills attained through study and practice that will help me be a great Realtor®.

The Art of Service.
The Art of Negotiation.
The Art of Home Sales.
The Art of Poise.

The list of skills that can be developed to an Artful level goes on and on.
Study + Practice + Skill + Application = Service.

I had fun with a client this evening, referring to myself as “Realty Artist, Mike Jaquish.” Then, I thought, a lofty goal to attain. Why not?

HUD Home: Sold. 107 Cordell Place Apex NC 27502

107 Cordell Place in Apex is a HUD Home with a great deal of potential and good square footage for the price.

This one is Sold 107 Cordell Place, Apex NC

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HUD Case Number 381-895169            This HUD-Owned home is conveniently located near the center of Apex NC

At $125,000, It is full of potential!

It offers 4 bedrooms,2 baths, 1767 square feet of living space, all on a quiet cul-de-sac.

Two bedrooms on the first floor and two bedrooms on the second floor.

The quarter acre lot is partially fenced, and there is a covered porch and huge deck for enjoying the yard.

See the Buyer Full Sheet from Triangle MLS

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This HUD-Owned home is just waiting for your offer. HUD requires you to use a HUD-Registered agent to write and present it.

I am a HUD-Registered agent and can show it, represent you, and write up your offer. Bidding is open daily for owner-occupants, government agencies, and non-profits.

Read “Working with Real Estate Agents” from the North Carolina Real Estate Commission.

Never register on a real estate site to search for your next home.

Try my No Hassle Property Search!!

 

Mike Jaquish, REALTOR®

919.880.2769

http://caryrealestatesales.com/

Broker Associate

KELLER WILLIAMS® Realty Cary NC

 

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NC Turnpike Authority Information and Maps for NC540 in Southeastern Wake County

NC Turnpike Authority has a great deal of information available regarding planning for NC540 in Southeastern Wake County.

NC Turnpike Authority page with discussion

As the Turnpike Authority says, “Please note, these alignments are conceptual and have not been officially selected for the project.” 

They note that the corridor is subject to change, as it was created without environmental study.

It is quite possible that environmental considerations will require NC DOT to move the corridor or the highway, but this corridor study is a “must see” for anyone considering purchase in that area of Wake County, North Carolina.

If looking at a home in SE Cary, Apex, Holly Springs, Garner, SE Raleigh, or nearby unincorporated areas of Wake County, this information must be considered by smart home buyers.

Updated 11/15/2011

Google Maps: Now offers listings near a specific location

Google Maps has upped the ante again in Real Estate mapping.  You can now enter an address and see homes for sale near that address, with one easy click. Continue reading “Google Maps: Now offers listings near a specific location”

S-O-L-D! 3608 Heritage Creek Drive, Apex, NC. What a Great Home!

There is something for everyone at 3608 Heritage Creek Drive in Apex! This home is the best deal in Jamison Park! Continue reading “S-O-L-D! 3608 Heritage Creek Drive, Apex, NC. What a Great Home!”